6 August 2026

Throwback Tech For Retail 2025: A Look Back at the Event Shaping the Future of Retail Through Technology

Highlights of this 5th edition of Tech For Retail:

Tech for Retail 2025 has come to a close, and over the course of these two days, at our booth E107, we had the pleasure of discussing with you the innovations that are transforming retail and e-commerce.

A huge thank you to Wedia, Pimcore, and Allianz Trade for their support and expertise.

Together, we shared solutions for:

Optimize the management of data and product content
Enhancing the Omnichannel Customer Experience
Anticipate market challenges with powerful, AI-powered tools

From PIM to PXM

An exclusive conference presented by ETAM and Pimcore

A look back at a highlight: an exclusive conference on the transition from PIM to PXM, a Pimcore solution adopted by the ETAM Group:

“From PIM to PXM—how the ETAM Group implemented a 360° view of its products, from sourcing to the point of sale. ” with Frederic Marques, PIM/MDM expert at DATASOLUTION, Robi Rakotoarisoa, product catalog manager for the ETAM Group, and Eddie Alvaro, business analyst for the ETAM Group.

Participants had the opportunity to discover How the ETAM Group Implemented a 360° View of Its Products, from Sourcing to the Point of Sale and gain insights for their own digital transformation.

Download the case study

We consistently rely on DATASOLUTION, with whom we maintain a relationship that is smooth, flexible, agile, and above all, deeply human. Thanks to their teams, we’ve been able to unlock the full potential of our PIM! Their expertise was crucial in integrating the specific needs of the ETAM Group. We’ve benefited from their expert insight and strategic advice on the direction and architecture of our PIM, all while staying within our budget constraints. It’s this combination of expertise and understanding of our challenges that I particularly appreciate.

Robi Rakotoarisoa Product Catalog Manager for the ETAM Group

Pimcore’s Customized Demos

Visitors were treated to a customized demo to discover how Pimcore can transform their product data management, enhance their customer experience, and boost their digital performance in just 15 minutes. They had the chance to speak with our experts to get solutions tailored to their challenges and opportunities—and as a bonus, they got to take home a little piece of Austria!

The Wedia Conference

Sébastien Alexandre, Chief Digital Officer of the Cofel Group, and Stéphane Rougon, CRO of Wedia, presented how Epeda, Mérinos, and Bultex have reimagined the way they manage their visual content in the context of digital transformation.

Participants learned how leading retail brands are revolutionizing the way they manage their product visuals—from the photo studio to e-commerce—using an intelligent, connected DAM solution:

Accelerated Production: Graphics Ready Faster Than Ever.
Optimized Distribution: Perfect Consistency Across All Your Channels
Enhanced customer experience: compelling content at every stage of the customer journey.

A Special Shopify Session

An exclusive, special session gave invited participants the opportunity to discover how Barbara Bui has revolutionized her customer experience and boosted her sales using Shopify.

The program for this exclusive session:

The Steps Involved in Migrating to Shopify
Feedback from three years of operation regarding the platform’s business performance and operating costs
The Benefits and Prospects of POS, B2B, and AI

Exclusive insights:

Practical insights to turn your challenges into opportunities
Meetings and discussions with key players in the retail industry
An intimate setting reserved for a select group of professionals

See you at TFR 2026

We would like to extend our heartfelt thanks to all our visitors, partners, and speakers for their insightful discussions and for stopping by our booth. Your questions, feedback, and enthusiasm made this event a true success.

Our team looks forward to seeing you in 2026 for the 6th edition of Tech For Retail!