B2B Website Development & E-Procurement Solutions

Selling to businesses involves managing prices and catalogs on a per-customer basis, quotes, specific account structures, negotiated payment terms, approval workflows, and direct connections to your customers’ procurement systems (e-procurement, PunchOut).

We design B2B e-commerce platforms tailored to these specific needs, with the self-service functionality that professional buyers expect.

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Some Statistics on B2B E-commerce and E-Procurement

The B2B sector is undergoing its own digital transformation. Your buyers have gone self-service, and your platform needs to keep up.

80%

B2B sales interactions will take place online by the end of 2025, up from 30% in 2020 (Gartner)

73%

of B2B buyers prefer self-service portals to interactions with a sales representative (McKinsey)

66%

of B2B buyers expect a fully personalized experience - even more so than in their B2C interactions (Adobe / Forrester)

What are the challenges of a poorly designed B2B e-commerce site?

A B2B website is not just a B2C website with a login feature. The specific requirements of B2B are not optional: if they are not handled properly, the buyer will revert to the phone or email, and your website will become a useless showcase.

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#01

Your customers cannot view the negotiated prices and contract terms specific to their account
#02

Your internal approval workflows (buyer > manager > purchasing department) have not been modeled
#03

Quotes are managed manually via email, outside the platform, and cannot be tracked or automated
#04

Your hierarchical customer accounts (headquarters, subsidiaries, branches) are not natively supported
#05

No integration is possible with your key accounts’ e-procurement systems (SAP Ariba, Coupa, Oracle Procurement)
#06

Your punchout catalogs do not exist, which excludes you from large companies’ requests for proposal
#07

Your payment terms (Net 30, Net 60, bank transfer, promissory note) are not supported

Our B2B E-commerce Platform Offering

Our scope covers the entire B2B value chain, from the purchasing journey to sales management, including integration with your customers’ e-procurement systems.

- Architecture selection (Adobe Commerce B2B, OroCommerce, Intershop, Shopify Plus B2B, custom-built) based on your volume, IT integrations, and roadmap
- Modeling hierarchical accounts (headquarters, subsidiaries, branches, multiple users)
- Negotiated prices, account-specific price lists, customized contract terms
- Request a quote from the catalog, track status, negotiate, and approve online
- Automated Conversion of Quotes to Orders
- History of quotes and negotiated terms, accessible to sales representatives and customers
- Multi-level workflows (request → manager → purchasing department) that can be configured per account
- Budgets and Purchase Limits by User and by Cost Center
- Catalog Filtering by Profile (Product Managers, Access Rights, Restricted Lists)
- Integration with leading e-procurement platforms: SAP Ariba, Coupa, Oracle Procurement, Jaggaer, Basware
- PunchOut catalogs (cXML, OCI) to enable your key accounts to place orders through their own IT systems
- Implementation of account-specific catalogs and synchronization of negotiated prices
- Payment terms: Net 30/60/90, bank transfer, promissory note, outstanding balances, and credit limits
- Automated invoice generation, accounting integration, payment tracking
- Access to Financing Solutions (B2B BNPL, Factoring)

Why should you entrust your B2B project to us?

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Proven expertise in B2B and e-procurement

Since B2B has long been one of DATASOLUTION’s areas of expertise, we have been supporting complex B2B e-commerce projects for over 20 years, leveraging our expertise in specialized platforms and procurement integrations.

An approach focused on business processes

Our teams tailor the project based on actual usage scenarios: customer accounts, approval workflows, negotiated rates, payment, punchout, or integration with procurement tools.

An integrated team for complex projects

Architects, developers, UX/UI designers, data specialists, and SEO experts work together to design a robust, scalable platform tailored to your business growth.

Our B2B Website Development Methodology

#01

Scope: Aligning Business Strategy and Customer Journey

We start by conducting an audit of your current customer journey: pain points, unmet expectations, and delays. Building on this foundation, we collaboratively develop a target vision (journey, features, IT integrations) prioritized by business value. Deliverables: a shared set of specifications and a delivery in batches.

#02

UX/UI Design: An Optimal Experience

It’s important to remember that a B2B buyer is also a B2C buyer. We design user flows and specific screens with this principle in mind to provide your customers with the most seamless website experience possible, despite the potential complexity of certain screens. This phase produces the screens, data schemas, and API contracts that will guide the development process.

#03

Build: Develop in sprints with incremental releases

We prefer an approach based on successive releases: the first version delivers the core functionality (catalog, shopping cart, payment, inventory, and pricing), while subsequent releases add advanced B2B features (order workflow, roles, customer-specific catalogs, etc.). This allows us to deliver value right from the start, rather than waiting for a “big bang.”

#04

Deployment and Activation

Secure migration, training for your e-commerce and sales teams, and enhanced monitoring after go-live. We support the marketing rollout and gradual ramp-up.

#05

A Methodology Enhanced with AI

AI accelerates several critical phases: product catalog enrichment, personalized recommendations, automated test generation, and documentation. We’ve seen productivity gains of 30 to 70 percent in certain key phases.

Technologies & Partners for Your B2B E-Commerce Projects

Our selection of partner solutions is based on our experience in e-commerce and digital technology. Our vendor-neutral approach allows us to identify and recommend the best solutions on the market.

See all our partners