31 July 2026
A Closer Look at INTERSHOP’s “All Eyes on B2B” Campaign
#Digitization #eCommerce #B2B #Personalization #AI
Our partner INTERSHOP has launched a communications campaign to highlight the key B2B players using its solution.
Let’s find out right away what this is all about!

At the Intershop INPulse conference—its international conference held last June in Amsterdam—INTERSHOP brought together numerous experts from the digital and e-commerce worlds. Until now, they’ve shared their insights only with conference attendees, but starting now, you, too, can draw inspiration from them! Key insights on how to avoid common mistakes and pitfalls, overcome obstacles, and achieve online success!
Many topics are covered, such as: B2B commerce, digital transformation, the challenges of personalization, artificial intelligence, customer satisfaction and loyalty, omnichannel strategies, international expansion, the online customer experience… And many more!
Watch the many on-demand videos and get inspired by decision-makers and leading companies. Check out the two white papers on B2B commerce best practices and explore case studies based on the experiences of leading market players. Discover the secrets behind the success of their strategies and leverage their experiences to succeed in B2B digital transformation.
Our client PAREDES also took part in the initiative and shared its story as part of the “All Eyes on B2B” campaign organized by our partner INTERSHOP.
One of PAREDES’s main objectives for this project was to increase customer satisfaction and loyalty. Very quickly, the group managed to exceed those expectations: their online sales skyrocketed, in part thanks to the implementation of dynamic conversion to their online sales channel. The new platform they developed also enabled them to significantly increase their internal efficiency.
Sign up to explore a wide range of challenges and business cases, such as:
- The Beginnings of B2B Online Sales
- Creating Customer-Centric B2B Journeys
- The Growth of Omnichannel B2B Commerce
- International Expansion
- Artificial Intelligence-Based Product Search and Recommendations
- Digitizing Services to Generate New Sources of Revenue
Paredes’ Testimonial at Impulse 2022
Learn all about our partnership, the challenges we faced, and our success. PAREDES: Ensuring customer satisfaction through a successful transition to digitalization.
With Émilie CAPLAT, Chief Digital Officer at PAREDES, and Philippe AUDIBERT, CTO at DATASOLUTION.
Have an idea? A need? Feel free to contact our teams to discuss your project!
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