5 November 2025

Keyrus France Sells Its “Digital Agency” Business to DATASOLUTION

Keyrus France is selling its “Digital Agency” business to the digital services company DATASOLUTION to focus its growth on data and artificial intelligence

On November 3, 2025, Keyrus France announced that it had sold its “Digital Agency” business to DATASOLUTION, a digital agency specializing in e-commerce and data repository management. This transaction is accompanied by the establishment of a strategic partnership between the two companies and is part of Keyrus France’s new roadmap, which focuses on accelerating its growth in the areas of data and artificial intelligence.

A two-pronged strategy: divestiture and alliance

Keyrus France has decided to transfer its “Digital Agency” business (UX/UI expertise, e-commerce, digital factory, etc.), representing approximately €3.5 million in revenue and more than 30 consultants, to DATASOLUTION, a “pure player” in the field, which will offer exciting opportunities to the teams and strengthen its capabilities and client portfolio.

At the same time, the two companies are forming a bilateral strategic partnership. DATASOLUTION will become the primary partner for digital projects initially led by Keyrus France, ensuring continuity of services and client support within a stable framework. Conversely, projects related to data and artificial intelligence initiated by DATASOLUTION will be entrusted to Keyrus France, leveraging the complementary nature of their respective areas of expertise.

A commitment to continuity for teams and clients

Nearly 50% of the workforce in Keyrus France ’s digital division is based in Lyon, the historic birthplace of the digital agency, which has been growing for about a decade. These teams will move into DATASOLUTION’s offices in Lyon 7, thereby strengthening the digital services company’s presence in the region.

The other employees will be based at DATASOLUTION’s offices in Paris, Bordeaux, and Toulouse. Once the transaction is complete, each employee will have a suitable work environment in their city of residence.

Customers served by Keyrus France will continue to work with their usual contacts to coordinate the transfer of contractual obligations, which will now be assumed by DATASOLUTION. All services, pricing terms, and service levels will remain unchanged, ensuring a smooth and seamless transition.

Jean-Claude NOGUES CEO of DATASOLUTION

Being competitive today means knowing how to make strategic choices. By focusing on data and AI, we align our strategy with the expectations of the market and decision-makers. This clear positioning allows us to invest more heavily in innovation, while building strong partnerships to cover the entire spectrum of digital transformation through AI.

Eric Cohen President and Founder of the Keyrus Group

For its part, DATASOLUTION is pursuing a strategy of sustained growth, marked by several recent acquisitions. The integration of Keyrus France’s “Digital Agency” teams strengthens its geographic reach and expertise, while consolidating its position with major clients.

To view the press release, click here