Skip to content

Report

B2B e‑commerce Trends for 2026

B2B E-commerce Trends for 2026: When AI Moves from Promise to Action

By 2026, AI will no longer just make suggestions: it will personalize the shopping experience, automate orders, and open up new revenue opportunities. But not all experiments will live up to their promises.

According to Gartner, more than 40% of agent-based AI projects will be abandoned by the end of 2027.

Discover the 2026 B2B E-commerce Trends

So the real question is no longer “Should we take the plunge?” but “Where should we invest to create real value?” ” This exclusive Intershop report helps you distinguish between innovation and passing trends, identify profitable use cases, and prepare your teams to deliver concrete, measurable results.

What’s on the agenda:

  • How AI Is Transforming Product Discovery for Your Shoppers
  • In which sectors will agent-based AI make its first autonomous purchases?
  • Why Every Sales Representative Will Soon Be Supported by a Digital Assistant
  • How e-commerce managers can delegate day-to-day operations to focus on strategy
  • How AI Facilitates Testing New Markets and Business Models
  • How to Leverage Your Data to Create New, High-Margin Services

Discover the datasolution galaxy