19 September 2023 - Last updated on 02 January 2025

DATASOLUTION announces the acquisition of the agency SOON

The entire DATASOLUTION team is delighted to announce the integration of the agency SOON within our group, aimed at strengthening our expertise in eCommerce, mCommerce, and digital transformation.

The agency SOON is renowned for its accomplishments in the realm of digital commerce technologies and PIM (Product Information Management), notably Adobe Commerce (Silver Partner), Shopify, Sylius, Akeneo, as well as CMS and frameworks like Drupal, Symfony, and React.

With this acquisition, DATASOLUTION continues its growth strategy and solidifies its eCommerce and PIM expertise, particularly in integrating Adobe, Akeneo, and Shopify publishers, in order to provide clients with increasingly specialized expertise, bolster technical capabilities, and offer a more diverse skill set.

This acquisition enables the group, with 330 employees, to target a 2022 revenue objective of 33 million euros for France.

The SOON agency will contribute its skills in eCommerce and mCommerce design and creation, UX, digital marketing, and IoT in sectors such as luxury, finance, industry, retail, and healthcare. The agency boasts impressive references including Proxiserve, Irrijardin, Bouchara, Dinh Van, Nysa, and many others.

Specialized in eCommerce, the SOON agency swiftly developed technical expertise, particularly in CMS Magento (Adobe Commerce) and PIM Akeneo. The agency adeptly evolved into new innovative technologies and digital practices. The SOON agency distinguishes itself with its customer-centric approach and ability to deliver complex, high-value projects, combining strategy, consultation, customer experience, agile engineering, and modern technological tools.

The employees of the SOON agency will join DATASOLUTION teams at the Paris headquarters and across different locations (Nantes, Montpellier, Lyon, Lille).

This operation thus allows DATASOLUTION to complete its 360° vision of digital commerce by reinforcing its teams in the following domains: consultation and strategy, UX and design, PIM, eCommerce platforms, and digital in-store.

Our objective: to become the leading B2B & PIM digital commerce provider in France by 2024. The SOON agency is joining a strong group whose organization, methodologies, expertise, sustainability, and experience from around ten external growths, both in France and abroad, will ensure successful integration.

 

For Romuald Cornillet, General Manager of Soon and now Chief Commercial Officer of DATASOLUTION: “It’s a real opportunity to participate in the development of DATASOLUTION and to join a team of experts and enthusiasts who, like us, enjoy working with new technologies and have managed to establish a prominent position within a recognized ecosystem of Digital Commerce experts in France.”

 

Jean-Claude NOGUÈS, CEO of DATASOLUTION: “Sharing the same passion for eCommerce, the integration of the SOON agency into the DATASOLUTION group is a natural alliance; our two cultures and abilities to deliver digital projects are already in perfect alignment: a sense of customer service, excellence, entrepreneurship, quality, agility, and innovation. I am pleased to welcome them to our group to push the boundaries of digital even further.”

 

About DATASOLUTION: Founded in 2003, DATASOLUTION’s mission is to assist companies in their digital strategy, whether B2B or B2C. DATASOLUTION now has 330 employees spread across France, Australia, and the USA, offering a “Full Service” range, including Consulting, Development of eCommerce & institutional websites, PIM/MDM/DAM, private and public cloud Hosting, 24/7 Application Maintenance and Managed Services, Digital Marketing (SEO/SEA, social media, business performance, etc.), and a Digital Innovation Agency (motion, video, AR/VR, IoT, robotics, SmartScreens, etc.). This comprehensive offering is presented as a “Digital Factory.”

 

About the SOON agency: An eCommerce agency powered by its 3 co-founders since 2005, Soon assists its B2B and B2C clients in designing and implementing their digital projects. Among its eCommerce expertise are Audit, Consulting, Graphic Studio, Development, Digital Marketing, and Unified Commerce.

 

Download the press release

Contacts:

Cyrille de Sagazan, Director of Consulting & Marketing cdesagazan@datasolution.fr

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