An european roll-out through 4 sales channels.
Today, the RAJA Group (https://www.raja.fr/) operates in 18 European countries and is the European leader in packaging distribution. With the largest range of quality packaging, warehouse and office supplies in Europe, RAJA offers a friendly service and quick delivery through 4 selling channels : catalogs, web, call-center and sales team.
RAJA selected Intershop and DATASOLUTION in 2011.
In 2015, raja.fr received the golden favourite of the «best B2B site».
In 2018, RAJA entrusts DATASOLUTION for the migration of the group websites on Intershop version 7.8, then on version 7.10 in April 2019.
A long-lasting partnership !
Episode 1 : Raja, from paper to digital
Nathalie Chapusot, deputy manager at RAJA, looks back to the digital tranformation of the company, from the mail-order model to a digital company (RAJA first web site was launched in 2000).
Episode 2 : Raja & DATASOLUTION, rise of an eCommerce platform
In this video, Nathalie Chapusot explains the collaboration between RAJA and DATASOLUTION and the reason of this choice in 2009.
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