Connectif: Marketing Automation and AI empowering e-commerce

What is Connectif?

Connectif is a 100% omnichannel marketing automation platform with a Data-First approach, giving marketers the power of first-party data. It understands and predicts customer intentions in real-time, responds automatically through AI, enables audience segmentation, and creates personalized experiences to boost sales and maximize profitability for e-commerce websites.

Connectif allows e-merchants to react immediately and contextually to their customers’ needs and desires throughout the customer journey, increasing opportunities for sales and loyalty.

An all-in-one solution

Marketing Automation

  • OmnichannelEmail, pop-ups, SMS, web, WhatsApp, ads
  • Segmentation Data-driven audience segmentation
  • PersonalizationHyper-personalized experiences
  • AI AutomationSmart, cross-channel customer journeys at scale

    Data Management

    • Data centralization and connectivityIntegrates sources like CRM, ERP, SaaS applications
    • Intelligent data analysisInsights across all channels
    • Data explorationTrends and predictive insights
    • KPI analysisCustom dashboards and reports
      DATASOLUTION X CONNECTIF

      DATASOLUTION, a key Connectif Partner

      We implement Connectif for our clients, ensuring successful deployment through the analysis and understanding of each of your specific needs.

       

      This step is at the core of our activity and working methodology.

       

      Thanks to this advisory support, we can integrate and configure the solution that best suits your requirements.

      connectif johanna vallier

      At Connectif, we had the pleasure of collaborating with DATASOLUTION on shared projects, discovering their professional approach and ability to craft 360° marketing strategies that truly make a difference.
      Their team combines a deep understanding of brand needs with a strong commitment to objectives, achieving results that inspire and deliver value.

      Johanna VALLIER, Country Manager France, Connectif
      Agathe NOGUÈS

      An alignment of shared values and goals: always offering the best to our clients and supporting them in both growth and performance!

      For us, becoming a key partner of Connectif in France was a natural decision

      Agathe NOGUÈS, Business Performance Manager

      Why choose Connectif?

      Centralized first-party data

      Leverage a comprehensive, centralized view of all your data from every channel to enhance your customer insights.

      Segmented audience tracking

      Monitor known and anonymous users in real-time and utilize powerful insights to segment and target specific audiences.

      Personalized user journeys

      Create hyper-personalized experiences and communicate across all channels to turn visitors into customers and customers into brand ambassadors.

      Data-driven decision-making with predictive insights

      Analyze, compare, understand, and harness AI-powered technology to predict your business’s future.

      Logo naf naf

      We chose Connectif because we know that proper management of our database allows us to sell more. Additionally, the added value of segmentation was essential to making our communications more effective.

      Naf Naf, Head of international expansion for the group
      levis logo

      Connectif enabled us to easily evaluate the profitability of marketing campaigns in real-time and make forward-looking strategic decisions.

      Levi’s, E-commerce leader

      The benefits of Connectif

      Connectif is not just an all-in-one platform that provides an efficient way to communicate with customers across multiple channels; it also offers advanced analytics features that enable precise segmentation and strategic, data-driven decision-making for more effective, customer-focused marketing.

      What are the business challenges addressed by Connectif?

      Multichannel automation:

      • Easily create automated customer journeys across all marketing channels (email, SMS, WhatsApp, push notifications, pop-ups, etc.).
      • Deliver a consistent and immersive customer experience across all touchpoints.

      Advanced analytics and data-driven decision-making:

      • Precisely segment your customers using unified data.
      • Make informed strategic decisions for more effective, customer-centric marketing.
      • Optimize retention and maximize customer value.

      Powerful Customer Data Platform (CDP) and hyper-personalization:

      • Connect all your customer data sources (e-commerce, physical stores, ERP, CRM).
      • Gain unique, valuable insights to deeply understand each customer.
      • Adapt interactions in real-time based on each customer’s preferences and behavior.

      Comprehensive tracking and real-time activation:

      • Track activity from anonymous visitors and registered users on your e-commerce site.
      • Convert anonymous visitors into registered customers.
      • Activate real-time levers to maximize engagement and conversions.

      Advanced analytics features:

      • Dynamic segmentation and key metrics (RFM, CLV, purchase predictions, churn rate).
      • Identify patterns and predict future behaviors.
      • Optimize your marketing campaigns and maximize ROI.

      Connectif is the ideal solution for e-merchants seeking to deliver an exceptional customer experience, increase conversions, and maximize customer value.

      Discover Connectif in images

      What ROI can you achieve with Connectif?

      Connectif is a valuable asset as it delivers a significant return on investment (ROI).

      Average order value

      x3 increase in the average order value

      Customer lifetime value

      19% growth in the average customer lifetime value

      Omnichannel engagement

      270% increase in omnichannel customer engagement

      Conversion rate

      65% boost in the conversion rate

      Need more information?

      Contact our Business Performance experts to answer all your questions about this technology.

      Contact us