Boost your business with AI

AI at the service
of e-commerce

Beyond the visible aspects of AI, particularly generative AI, there are many other uses of AI that can add value to your business. We don’t just deploy tools: we integrate customized artificial intelligence to meet your specific business challenges.

 

Whether you are a retailer, manufacturer, or D2C brand, we support you in:

  • Automating whatever can be automated.
  • Optimizing your existing processes.
  • Innovating with AI features tailored to your industry.

Let’s talk about your project

Generative AI
and e-commerce: more sales, lower costs, an unparalleled customer experience
 

By integrating artificial intelligence into your e-commerce solution, we help you optimize and personalize every step of the customer journey.

 

  • Smart product recommendations: relevant and dynamic product suggestions for a tailored shopping experience. 
  • 24/7 chatbots and virtual assistants: instant customer service that can answer questions, guide purchases, and even finalize orders, with reduced support costs.
  • Visual and voice search: increased conversion thanks to more intuitive and engaging search (image import, description of the product being searched for).
  • Product listing generation and optimization: better search engine optimization thanks to rich, SEO-optimized, multilingual product descriptions, automatically generated from your technical data.
     
  • Trend Detection and Dynamic Pricing: By analyzing market trends, demand, and competition with AI, you can adjust your prices in real time and maximize your margins.
  • Smart Inventory Management: Reduce overstocking and lost sales due to stockouts with AI-powered prediction of shortages and automatic replenishment.
  • Automated and Personalized Campaigns: AI segments your customers and automatically generates personalized emails, banners, and offers based on their profiles.
  • Predictive Analysis of Customer Behavior: Easily identify customers at risk of churn and opportunities for cross-selling/up-selling to increase loyalty.
  • Content and Visual Optimization: AI automatically tests and optimizes your product pages, banners, and call-to-action buttons to maximize conversions, without constant manual intervention.
  • Real-Time Fraud Detection: AI analyzes suspicious behavior and blocks fraudulent transactions, increasing customer trust.
  • Automation of repetitive tasks: AI handles order management, returns, and follow-ups, freeing up your teams for higher value-added tasks. 

How AI boosts the performance of your PIM and DAM projects

By integrating AI into PIM/MDM and DAM, we help you automate and optimize the management and publication of your product data and digital assets. 

 

  • Automatic product listing enrichment: Complete, SEO-optimized, multilingual product descriptions generated in just a few clicks and with less manual input.
  • Intelligent classification and categorization: A consistent and up-to-date catalog structure, without classification errors, for an optimized shopping experience.
  • Duplicate detection and normalization: A clean and unified catalog, without duplicate or conflicting references. Simplified management of your inventory and promotions.
  • Real-Time Translation and Localization: Product sheets are adapted to each market (language, units, local standards) without additional costs.
  • Ultra-Fast Tagging and Search: All your visuals (images, videos) are automatically indexed and easy to retrieve, saving you time.
  • Automatic Retouching and Adaptation: Your visuals are automatically cropped, optimized, and adapted for all channels at a lower cost.
  • Variant Generation and Personalization: Create dozens of variants of the same visual (colors, formats, languages) with one click for better engagement.
  • Smart Archiving: AI identifies and archives obsolete assets, freeing up space and reducing storage costs.

Let’s talk about your project

How AI is revolutionizing your digital marketing

By integrating artificial intelligence into your digital marketing strategy (SEO, SEA, social media), we help you maximize your ROI.

 

  • Automatic content optimization: AI analyzes your content and suggests keywords, tags, and structures to improve your ranking and increase your traffic without constant manual effort.
  • Detection of new trends and competitive strategies: AI allows you to adjust your SEO in real time for optimal positioning on key queries. 
  • Generation of optimized content: creation of SEO-optimized texts tailored to your audience, saving your teams time and improving visitor engagement. 
  • Ultra-Precise Targeting: AI identifies the most profitable audiences and adjusts bids in real time to maximize conversions, reducing CPA and improving ROI on your campaigns.
  • Dynamic Ad Creation: AI generates ad variants (text, visuals) tailored to each audience segment, improving click-through rates (CTR) and ad relevance.
  • Smart Publishing and Scheduling: AI determines the best times to post and personalizes content for each platform, maximizing community engagement.
  • Visual and Textual Content Generation: AI automatically creates posts, stories, and videos that match your brand guidelines and tone, reducing the workload for your teams.
  • Smart Dashboards: AI aggregates and interprets your SEO, SEA, and social data to provide actionable insights for faster, data-driven strategic decisions.

At DATASOLUTION, our digital marketing expertise is supported by our digital and creative agency Jetpulp.

Specializing in SEO, SEA, social media, and digital performance, Jetpulp helps our clients implement concrete AI-powered marketing strategies for measurable and sustainable results.

How do we integrate AI into your digital project, whether e-Commerce or PIM/MDM/DAM?

  • Audit and stratedy

    Identifying AI opportunities tailored to your business.

  • Custom development

    Creation of AI modules (recommendations, chatbots, data analysis, etc.).

  • Seamless integration

    Seamless connection with your ERP, CRM, and existing tools.

  • Training and support

    Supporting your teams for successful adoption.

We work with the most robust solutions on the market, configuring their native AI tools or enhancing them with additional or custom AI modules: 

e-commerce

PIM/MDM

DAM

CRM and ERP

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  • Logo Odoo Partner
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In addition, we collaborate with partners offering complementary AI-powered solutions, such as recommendation tools (Algolia, Sparque, Adobe, Nosto), OMS tools (ShippingBo, Socloz, OneStock), and payment providers.  

For more information: 

Schedule a meeting with one of our experts


FAQ – Frequently Asked Questions about the usefulness of AI for your business

  • How do I know which AI solutions are right for my business?

    We conduct a personalized audit of your needs and business processes to identify the most relevant use cases: automation, performance optimization, or product innovation. The goal is to integrate AI where it creates real added value.

  • Does AI require a complete replacement of my existing tools?

    No. We prioritize seamless integration: our AI modules connect directly to your existing e-commerce, PIM, DAM, ERP, or CRM platforms. You keep your current tools, enhanced with new intelligent capabilities.

  • What are the concrete applications of AI for e-commerce?

    AI optimizes every step of the customer journey: product recommendations, voice and visual search, automatic product sheet generation, dynamic pricing, fraud detection, and marketing campaign personalization. The result: more sales, lower costs, and a better customer experience.

  • How does AI improve the management of my product data (PIM/MDM) and media (DAM)?

    AI automates the enrichment, classification, and translation of product sheets while optimizing product search and visual tagging. You save time, eliminate duplicates, and improve data quality.

  • How long does it take to deploy an AI solution?

    Depending on the project’s complexity, implementation is done in four clear steps: audit & strategy, custom development, integration with your tools, and team training. This process ensures rapid deployment and smooth adoption.

  • What types of businesses can benefit from these solutions?

    Our solutions are suitable for all sectors: retail, industry, D2C, B2B, and B2C. Whether you want to automate tasks, boost sales, or improve data management, AI can adapt to your specific challenges.